Our story
Business software got too complicated.
Somewhere along the way, running a business meant learning ten different apps — dashboards, spreadsheets, logins, settings. We thought that was backwards.
The owner of a small restaurant doesn't want software. They want the bread restocked, the order out the door, the payment received and the driver on the way. The tools were supposed to help — instead they became one more thing to manage.
But everyone already knows how to do one thing perfectly: have a conversation. You do it on WhatsApp all day. So we asked a simple question — what if running your business felt exactly like that?
You talk. Juls does the work. That's it.
Ten is that idea, built for food businesses across Francophone Africa — the restaurants, cafés, bakeries and delivery teams that feed their cities every day. No manuals. No training. Just tell it what you need.
What we believe.
Conversation is the interface.
The people who run businesses already know how to talk. So we made talking enough.
AI is the operating system.
Not a feature bolted on the side. Juls is how the whole business runs.
Built for the people doing the work.
For the owner behind the counter, on their phone, with a line out the door.
Come build the future with us.
Start free, or talk to our team about what you're building.